Dirk de Wit
Service
Scale
Multibrand store (weidewinkel)
Key KPI's
Units per transaction
Customer experience
Average order value
Hospitality
Dirk de Wit Mode is a family-owned fashion retailer with nearly 80 years of heritage in menswear and womenswear. Known for its hospitality, expertise, and customer-first approach, the retailer offers a unique shopping experience within its 3,500-square-meter fashion destination.
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The program centered around translating KPI’s into daily behavior, improving coaching and feedback skills and creating more consistency within the teams. By combining practical leadership tools with direct retail application, managers learned how to communicate more clearly, take stronger ownership and lead their teams with more focus and direction during both busy and quiet moments on the floor.
